公司概况
法国玫昂国际月季（玫瑰）公司 MEILLAND International 是全球最知名的月季育种与品种权管理公司之一，总部位于法国南部普罗旺斯地区的 Le Cannet-des-Maures（Var 省，邮编 83340）。Meilland 家族自 1850 年起从事月季事业，至今已传承六代，是全球少数仍保持 100% 家族控股的月季企业。玫昂国际专注于月季新品种的杂交选育、品种权保护（Plant Breeders’ Rights，PBR）与全球许可经营，与同集团的 Selection New Plant、STAR® Roses and Plants 等品牌共同构成覆盖欧、美、亚、大洋洲的品种权与销售网络。
育种与品种权核心业务
玫昂国际的育种中心位于法国 Le Cannet-des-Maures，每年 4 月至 7 月底由专业团队实施 20,000 至 30,000 朵花的人工杂交，杂交组合达 2,000–2,500 个。果实成熟后约 150,000–200,000 颗种子进入播种程序，经过多轮严苛评级与筛选后，优选株系被送往分布于全球的约 15 个气候试验站测试。花园月季的选育周期约 8–10 年，切花月季约 4–6 年，最终每年仅有约 10 个品种被推向市场。截至目前，玫昂国际已掌握 1,000 余项植物品种权（含欧洲 CPVO 与 UPOV 体系下的品种专利与植物育种者权利）及 500 余项商标组合，覆盖 40 多个国家，并在全球 60 余国开展品种许可业务，国际业务占其总营业额的 80% 以上。
产品线与名品月季
玫昂国际的产品线分为传统花园月季（Traditional Garden Roses，包括 ROMANTICA®、PERFUMELLA®、PRETTY POLLY®、SUNBLAZE® 等系列）、景观月季（Landscape Roses，包括 DRIFT®、KNOCK OUT®、FRIENDLY®、MEIDILAND®、ZEPETI®、STREET COLORS® 等系列）、切花月季（Cut Flowers）与创新系列（Innovations）。其名下拥有六款入选世界月季名品堂（Hall of Fame）的传奇品种：’Madame A. Meilland’（又名 Peace、Gioia、Gloria Dei）、’PAPA MEILLAND®’（Meicesar）、’BONICA®’（Meidomonac）、’PIERRE DE RONSARD®’（Meiviolin）、’COCKTAIL®’（Meimick）与 ‘KNOCK OUT®’（Radrazz，由美国育种家 Bill Radler 培育、Meilland 负责全球推广），是迄今入选名品堂品种最多的月季育种企业。玫昂国际还自 1970 年代起在五大气候区进行无农药筛选，致力于抗病、低维护月季的育种，使景观月季成为一年生花卉与传统玫瑰的可持续替代。
全球网络与生产规模
玫昂集团（Groupe Meilland）整体拥有员工逾 600 人、其中 30 位农学家与技术专家，年营业额约 1,800 万欧元（仅玫昂国际主体口径）；其苗圃与生产基地分布于法国、西班牙、荷兰与美国加州，合计约 600 公顷，年产月季 800 万株；欧洲范围内设有 14 公顷温室与 240 公顷试验用地，配备 20,000 立方米的冷藏仓储设施。玫昂国际的产品通过全球 50 余家许可生产商进入市场，并通过 Universal Plantas（西班牙）、STAR® Roses and Plants（美国/加拿大）、Corporate Roses（澳大利亚花园月季）、Selection Meilland Australia（澳大利亚切花）、Keisei Rose Nurseries（日本/韩国）等区域合作伙伴实现本地化推广，每年参加 30 余场国际专业展会。
Company Overview
MEILLAND International is one of the world’s leading rose (Rosa) breeding and Plant Breeders’ Rights (PBR) management companies, headquartered in Le Cannet-des-Maures in the Provence region of southeastern France (Var department, postal code 83340). The Meilland family has been breeding roses since 1850 and is now in its sixth generation. The company remains 100% family-owned. MEILLAND International focuses on hybridising new rose varieties, securing intellectual property protection, and licensing production rights worldwide. It operates alongside sister entities Selection New Plant and STAR® Roses and Plants (USA) within the broader Groupe Meilland.
Breeding and Intellectual Property
MEILLAND International’s research station in Le Cannet-des-Maures carries out 20,000–30,000 manual cross-pollinations each year (April to late July), based on 2,000–2,500 cross combinations. Roughly 150,000–200,000 seeds are sown each season. After rigorous multi-stage evaluation, the best candidates are sent to about 15 climate-trial stations across multiple continents. Selection takes 8–10 years for garden roses and 4–6 years for cut-flower roses, and only about ten varieties reach commercialisation per year. The company currently holds more than 1,000 plant variety rights and 500 trademarks across 40+ countries, with licensing operations in more than 60 countries; international sales account for over 80% of its revenue.
Product Lines and Hall of Fame Roses
MEILLAND International’s catalogue is divided into Traditional Garden Roses (ROMANTICA®, PERFUMELLA®, PRETTY POLLY®, SUNBLAZE®), Landscape Roses (DRIFT®, KNOCK OUT®, FRIENDLY®, MEIDILAND®, ZEPETI®, STREET COLORS®, ALL THE BEST®), Cut Flowers and Innovations. Six of its varieties have been inducted into the World Federation of Rose Societies’ Hall of Fame — more than any other breeder: ‘Madame A. Meilland’ (also known as ‘Peace’, ‘Gioia’, ‘Gloria Dei’), ‘PAPA MEILLAND®’ (Meicesar), ‘BONICA®’ (Meidomonac), ‘PIERRE DE RONSARD®’ (Meiviolin), ‘COCKTAIL®’ (Meimick) and ‘KNOCK OUT®’ (Radrazz, bred by Bill Radler in the United States and distributed globally by Meilland). Since the 1970s the company has run a phytosanitary-free selection programme across five pedoclimatic zones, breeding disease-resistant landscape roses suitable for sustainable, low-maintenance plantings.
Global Network and Production Scale
The broader Groupe Meilland employs more than 600 people, including 30 agronomists and technicians, with consolidated annual turnover of approximately 18 million euros for MEILLAND International alone. Its production and trial sites span France, Spain, the Netherlands and California, totalling around 600 hectares of nursery and about 8 million rose plants produced per year. Within Europe, the group operates 14 hectares of greenhouses and 240 hectares of trial fields, plus 20,000 m³ of cold-storage capacity. MEILLAND International distributes its varieties through more than 50 licensed producers and regional partners, including Universal Plantas (Spain), STAR® Roses and Plants (USA / Canada), Corporate Roses (Australia, garden roses), Selection Meilland Australia (Australia, cut flowers) and Keisei Rose Nurseries (Japan / Korea), and participates in more than 30 international trade shows each year.
发表回复