台湾台和园艺 – 家庭园艺肥料与园艺资讯平台

机构概况与历史沿革

台和园艺企业股份有限公司（Taihort Group）是一家总部位于台湾台北市的老牌家庭园艺服务商，秉持「綠意生活、共享喜悅」的使命，长期致力于将国际顶尖园艺資材引入华文市场。集团历史可追溯至 1962 年创办的玫瑰花推广中心，1973 年正式成立公司行号并以「Always the Best」为经营哲学；2000 年 10 月首创全国第一个中文园艺网「iGarden 花宝爱花园」，将业务从实体经销延伸至线上内容与电商服务，成为横跨肥料代理、园艺资讯与網路雜誌的复合型园艺机构。

代理产品与肥料系列

台和园艺长期与世界顶尖肥料生产商合作，旗下代理的核心品牌包括家庭园艺界知名的「花寶」系列缓释肥、「好康多」控释颗粒肥料以及「魔肥」高浓度长效肥料等，覆盖观叶植物、开花植物、多肉与草坪等不同栽培场景。集团产品同时供应家庭园艺爱好者与台湾专业花卉生产者，因品质稳定、配方精准，在专业生产领域拥有「No.1 专业花农选择」的口碑。肥料之外，台和也销售园艺药剂、栽培介质与小型园艺工具，构成完整的家庭园艺资材线。

iGarden 园艺网与内容平台

2000 年 10 月开站的「iGarden 花宝爱花园」是台和园艺自建的全國第一個中文园艺网站，提供花卉蔬菜草皮种子、花草生长营养肥料、园艺药剂与各式资材的线上选购服务，并首创网络园艺休闲杂志「園藝文摘」，以深入浅出的笔法撰写栽培实务与品种介绍。网站长期担任华文园艺爱好者的内容入口，涵盖播种、施肥、病虫害防治、季节管理等多面向教学，被园艺圈誉为内容最详尽、最专业的中文园艺入口站。

服务范围与品牌定位

台和园艺将自身定位为「No.1 家庭园艺专家」，目标客群从初学者到专业生产者皆有涵盖，透过实体经销通路、园艺教室与 iGarden 线上平台三轨并进，让消费者从播种到开花都能获得完整支援。集团强调专业品质与亲切服务并重，以「让台湾成为花与绿的国度，拥有绿意生活的喜悦」为长期愿景，持续推广家庭园艺文化。

官网：http://www.taihort.com.tw

Company Overview & History

Taihort Group (台和園藝企業股份有限公司) is a long-established Taiwanese home gardening specialist headquartered in Taipei. The group’s roots trace back to 1962, when it launched a Rose Promotion Center; the corporate entity was formally established in 1973 under the brand philosophy “Always the Best.” In October 2000, Taihort extended its reach online by founding iGarden (花寶愛花園), the first Chinese-language gardening portal, transforming itself from a fertilizer distributor into a hybrid retailer-and-content platform serving both hobbyist and professional growers.

Product Lines & Fertilizer Portfolio

Taihort serves as the Taiwan distributor for several internationally recognized fertilizer brands, including the Huabao (花寶) controlled-release series, the Haokangduo (好康多) granular controlled-release fertilizer, and the Mofei (魔肥) high-concentration long-acting fertilizer. The portfolio covers foliage plants, flowering ornamentals, succulents and turf, and is widely adopted by Taiwanese professional flower growers for its stable quality and precision formulation. The company also supplies pesticides, growing media and small-scale gardening tools to complete its home-gardening range.

iGarden Content Platform

Launched in October 2000, the iGarden (花寶愛花園) portal is recognized as the first Chinese-language gardening website. Beyond its e-commerce storefront for seeds, fertilizers, pesticides and growing media, the platform publishes an online gardening leisure magazine titled “Yuan Yi Wen Zhai” (園藝文摘), which delivers in-depth cultivation guides, variety introductions, and seasonal care advice. The site has become a go-to reference for Chinese-speaking gardeners seeking authoritative, well-structured horticultural content.

Service Scope & Brand Position

Taihort positions itself as the “No.1 Home Gardening Specialist,” serving both beginners and professional producers through three parallel channels: physical retail distribution, hands-on gardening classes, and the iGarden online platform. The group’s long-term vision is to make Taiwan a nation of flowers and greenery, promoting accessible, expert-backed horticulture for every household.