从 1908 年稻草供应到 1967 年 BVB Substrates 品牌成立
荷兰家族企业 BVB Substrates 的历史可追溯到 1908 年。当年 Maarten van Buuren 在荷兰创办公司，向畜场供应新鲜稻草；其后公司业务逐步扩张。1940 年，Bas van Buuren 与兄弟接手家族生意，将重心转向园艺栽培基质；Bas 此后独自经营公司，并于 1967 年正式启用 BVB Substrates 品牌。数十年间，这一荷兰品牌逐渐成为荷兰及周边国家最大的栽培基质供应商，业务延伸至海外，原料来自世界各地，并在荷兰陆续设立五处生产基地。
2019 年与芬兰 Kekkilä 合并成立 Kekkilä-BVB 集团
2018 年 10 月 9 日，芬兰 Vapo 集团（现名 Neova 集团）与 van Buuren 家族投资公司 Nielson Belegging en Beheer 联合宣布将旗下园艺业务合并。2019 年 1 月 4 日，新公司 Kekkilä-BVB Oy 在芬兰万塔（Vantaa）正式成立：Vapo 持有 70% 股份，van Buuren 家族持有 30%。BVB Substrates 与芬兰的 Kekkilä Professional、瑞典的 Hasselfors Garden 等共同构成集团面向专业种植者的两大主力品牌。2022 年 2 月，Neova 从 Nielson 手中收购剩余 30% 股权，Kekkilä-BVB 成为 Neova 全资子公司。
七大作物方向与定制化栽培基质体系
BVB Substrates 面向专业种植者提供七大产品方向：医疗大麻、蘑菇覆土、观赏植物、繁殖与幼苗、软果、苗圃树木以及蔬菜与叶菜。集团在荷兰、芬兰、瑞典、爱沙尼亚、德国、西班牙共设有 12 处生产基地，产品销往 100 多个国家。所有标准配方均可按种植户的具体条件调整，调整时综合考虑作物需求、种植户偏好、水质与可利用性、栽培与灌溉方式以及温湿度等气候限制。
研发体系与高校合作网络
集团设有大型研发部门，负责 BVB Substrates 所有产品的研发与原料检测，每批产品出厂前均取样核验。研发部门与荷兰瓦赫宁根大学及研究中心（Wageningen University and Research）、HAS 应用科学大学、比利时 Hoogstraten 试验中心（Proefcentrum Hoogstraten）等机构保持合作，并在自有的人工气候室（phytotron）和试验温室内做实测。新配方在研究阶段验证有效后，再到种植户温室进行田间试验。所有销售顾问均出身种植业，或来自种植家庭，或有亲身种植经验，能为种植户提供从基质选型到日常管理的实操指导。
欧洲园艺基质龙头与跨国市场布局
Kekkilä-BVB 已是欧洲领先的园艺企业，业务覆盖专业温室种植者、消费者及园林绿化三大领域，年净销售约 2.5 亿欧元，员工约 500 人。除 BVB Substrates 外，集团旗下品牌还包括面向消费者的 Kekkilä Garden、Hasselfors Garden、Jardino、Veenbaas，以及原料与动物护理领域的 G&C Materials 等。BVB Substrates 自身在荷兰、美国、西班牙、比利时、德国、澳大利亚设有销售处，产品出口至 80 多个国家，主要以 BVB Substrates 品牌销往世界各地的专业种植者。
From 1908 Straw Supplies to the 1967 Launch of the BVB Substrates Brand
The Dutch family business BVB Substrates traces its roots back to 1908, when Maarten van Buuren founded a company in the Netherlands to supply cattle farms with fresh straw; the business expanded steadily over the following years. In 1940, Bas van Buuren and his brothers took over the family firm and shifted its focus to horticultural growing media. Bas continued to run the company on his own and, in 1967, formally launched the BVB Substrates brand. Over the following decades, this Dutch brand gradually became the leading supplier of growing media in the Netherlands and surrounding countries, expanding overseas and sourcing raw materials from around the world, with five production sites eventually established in the Netherlands.
The 2019 Merger with Finnish Kekkilä to Form the Kekkilä-BVB Group
On 9 October 2018, Finnish Vapo Group (now Neova Group) and the van Buuren family investment company Nielson Belegging en Beheer jointly announced the merger of their horticultural businesses. On 4 January 2019, the new company Kekkilä-BVB Oy was formally established in Vantaa, Finland, with Vapo holding 70 percent of the shares and the van Buuren family holding the remaining 30 percent. BVB Substrates, together with Finland’s Kekkilä Professional and Sweden’s Hasselfors Garden, became one of the two main brands serving professional growers under the new group. In February 2022, Neova acquired the remaining 30 percent from Nielson, making Kekkilä-BVB a wholly owned subsidiary of Neova.
Seven Crop Categories and a Tailor-Made Growing Media System
BVB Substrates serves professional growers across seven product categories: medical cannabis, mushroom casing soil, ornamental plants, propagation and young plants, soft fruits, tree nursery, and vegetables and leafy greens. The group operates twelve production sites across the Netherlands, Finland, Sweden, Estonia, Germany and Spain, and sells to growers in over one hundred countries. All standard mixtures can be tailored to fit the exact conditions of each greenhouse, with adjustments taking into account crop requirements, grower preferences, water quality and availability, growing and irrigation methods, and climatic constraints such as temperature and humidity.
R&D and a Network of University Partners
A large R&D department develops and tests every BVB Substrates product, with samples taken from each batch before it leaves the production sites. The department works closely with Wageningen University and Research, HAS University of Applied Sciences, and Proefcentrum Hoogstraten in Belgium, and conducts practical experiments in its own phytotron and testing greenhouses. Once a new mixture has proven useful in these research settings, it is trialled with customers in their own greenhouses. All Sales Advisers come from horticultural backgrounds, having either grown up in a grower family or gained hands-on growing experience themselves, so they can offer practical guidance on substrate selection and day-to-day crop management.
A European Growing-Media Leader with a Global Footprint
Kekkilä-BVB is now the European leader in horticulture, serving professional greenhouse growers, consumers and landscapers across three main business areas, with annual net sales of around EUR 250 million and roughly 500 employees. In addition to BVB Substrates, the group’s portfolio includes consumer brands such as Kekkilä Garden, Hasselfors Garden, Jardino and Veenbaas, as well as G&C Materials for raw-material and animal-care customers. BVB Substrates itself runs sales offices in the Netherlands, the United States, Spain, Belgium, Germany and Australia, exporting its products to more than eighty countries under the BVB Substrates brand.
发表回复